Campaigns: How To Provide A Unique Tracked Link In Refer-A-Friend And Referral Sweepstakes Campaigns

Get the unique tracked link in Refer-a-Friend and Referral Sweepstakes campaigns for all of your marketing needs.

Providing Unique Tracked Links in Referral Campaigns

Introduction

In referral sweepstakes or refer-a-friend campaigns, distributing unique tracked links to participants is crucial for efficient tracking and rewarding referrals. This guide will show you how to display these links on the thank you screen of your campaign.

Steps to Display Unique Tracked Links

1. Access Design Step:

• Navigate to the ‘Design' step of your campaign setup.

2. Modify Thank You Screen:

• Go to the ‘Thank You' screen section. This screen is displayed to participants after they submit an entry or join the refer-a-friend program.

3. Default Sharing Options:

• By default, when participants share via Facebook, Twitter, or LinkedIn, our system generates a unique link for each platform. This tracks all activities and rewards the sharer accordingly.

4. Adding a Visible Link:

• If you prefer to provide a visible, unique link for participants to share, here’s how to do it:
  • In the content area of the ‘Thank You' screen, add text such as “Here is your unique link to share.”
  • Use the ‘Insert Personalization' feature and select ‘Tracked Link to Share'.

5. Customizing the Link Display:

• You can customize the appearance of the link:
  • Place the link on a new line for clarity.
  • Increase the font size or make it bold to make it more prominent.

6. Link Tracking Sources:

• It's important to note that using the default social share buttons provides detailed tracking for each social network (Facebook, Twitter, LinkedIn).
• If participants use the general unique link, tracking will be limited to that source, not differentiating between social platforms.

7. Choose Your Preferred Method:

• You can opt for either the default social share buttons for specific tracking or the general unique link for broader sharing. The choice depends on your campaign goals and tracking needs.

Conclusion

By following these steps, you can easily provide participants in your referral sweepstakes or refer-a-friend campaigns with a unique link for sharing. Whether you choose the default social share buttons or a general link, you now have the flexibility to set up your campaign in a way that suits your tracking requirements.